
Advertising Proposal
Prepared For:
{{recipient_full_name}}
{{recipient_company_name}
{{recipient_email}}

Introduction
Proudly located in Anywhere, USA, serving the entire USA, {{sender_company_name}} is your premier advertising agency; dedicated, to serving the creative needs of almost any business, {{sender_company_name}} has grown to be one of the best personal and commercial lines advertising agencies in this area. We represent various nationwide brands, enabling our dedicated agents to effectively compare rates and services so you can receive the quality services you deserve! We consider everyone and every account to be unique—which is precisely why you need us to create a tailored, custom campaign especially for you. We proudly provide solutions to clients near you and surrounding areas.

About Us
{{sender_company_name}} delivers world-class creative and strategic solutions across all media platforms. We develop and execute television campaigns, social-by-design, influencer outreach programs, experiential events, print, digital, outdoor, and branded entertainment. Our audience-first approach means that every idea is grounded in a deep strategic understanding of the target audience and lives in the media most relevant to them.
When you work with {{sender_company_name}}, you'll experience the exceptional service and attention to detail that you can only find with an independent advertising agency. We pride ourselves on focusing on you, the customer, providing, a one-on-one attention to detail in regard to all your advertising needs that may arise. Exceptional customer service is a must when it comes to you our client.

Mission Statement
To provide our clients with the best advertising services that get results!
Vision
To be an advertising agency that provides the highest level of resources and service customer focus to our clients.
Value
We value our agency reputation and our clients. Commitment to maintain the highest standard of excellence in all that we do. To, establish a firm relationship of mutual trust and service with each of our clients.

How we work
We are a firm that creates new promotional ideas, designs print, radio, television, and internet advertisements, books advertisement space and time. We also plan and conduct advertising campaigns, commissions research and surveys, and other such services that help a client in entering and succeeding in a chosen market. In general, advertising agencies are not deemed agents of the advertisers, because we act as principals for the services they buy on behalf of our clients.
{{sender_company_name}} encompasses many different skills and disciplines in the production and maintenance of advertising. The different areas of advertising include web graphic design; banner design; authoring, including standardized marketing and branding. Often many individuals will work companies covering different aspects of the design process, although some designers will cover them all. The term Advertising is normally used to describe the advertising process relating to the front-end (client side) design of a campaign including writing content. {{sender_company_name}} partially overlaps marketing in the broader scope of a creative agency. {{sender_company_name}} are expected to have an awareness of usability and if their role involves creating brands then they are also expected to be up to date with marketing and advertising accessibility guidelines.
Tools and technologies
Advertising executives use a variety of different tools depending on what part of the production process they are involved in. These tools are updated over time by newer standards and software but the principles behind them remain the same.

Why Search Engines?
“81 percent of Internet users find the web sites they're looking for through search engines. And 54 percent of experienced online shoppers primarily rely on a search engine when trying to find a product to purchase online.”
- ACME Inc.: Consumer Survey Data
”Search engines have created more awareness for websites than all other advertising combined including banners, newspapers, television, and radio.”
- Alpha- Bravo.com
”Over 80% of search engine users find what they are looking for within the first three pages. Sales leads made from keyword and phrase searches are the most qualified and have the highest purchase probability.”
- Forrester Reports
An effective online marketing campaign begins with solid search engine marketing. For driving new sales to your website nothing else is as effective. Search engines have a number of advantages.
1. National and International audience
You have people visit your site from all over the country and all over the world. There is no other method for targeting such a diverse group.
2. Inexpensive
Cost per visitor and cost per sales it a fraction of offline print ads and lower than any other online alternative including banner ads and email.
3. Highly Targeted
In order to find you through a search engine a searcher must enter a keyword that’s on websites' pages. They can enter your site directly to product pages. This is as targeted as you can get.

Fee Estimate
Branding Services | $6,000.00 |
Monthly Fees: | $7,500.00 |
New Customer Discount (10%) | ($750.00) |
$6,750.00 / Month |
Due On Signing: | $12,750.00 |


Agree and Sign
I, {{recipient_full_name}}, agree to the above terms and pricing set forth by {{sender_company_name}} in this proposal.
{{sender_company_name}}